Our main challenge was to create a packaging strategy that would fit in the Romanian market. We created a muesli brand that’s vibrant and joyful, inspired by our local culture and targeted to youth professionals that need a quick solution for their breakfast.
Services we covered: brand strategy, creative direction, video & photo shooting, website development, copywriting
The team: Ovidiu Pop - creative direction; Anca Tazlaoanu - brand strategy; Alexandra Craciun - project management